EMAIL MARKETING / DATA

Communicate directly to your customers

Looking for ways to keep in touch with your current clients and prospects without having to pick up the phone? Look no further! Email marketing allows you to form a direct line of communication with clients, leads and website visitors without the pressure of cold calling. It is one of the highest ranked communication channels, as most people check their emails at least once a day (if not more!) If you haven’t been utilizing email marketing for your home service company, now is the time to really put this plan into place.

Email marketing can be used to generate leads and create a stronger relationship with current clients.

Sharing updates, offering exclusive deals, or simply thanking people for their continued business can help build customer loyalty and maintain professional relationships.

You can also do this by sending current clients “update” emails in between service points. For prospects, sending “limited-time” offers will help incentivize those in your email list to check out your home services first, rather than using your competitors.

It is also important to keep in mind some “best practices” that go along with email marketing. For example, you always want to have the option to “opt-out” of your emails if you are sending things such as drip campaigns or newsletters. Customers can get frustrated if this option is not there, and it also ensures that you are communicating with the right people - the ones that WANT to work with you. It is also critical that you send the email campaign from a good IP address and through verified domains. This will help ensure that you avoid spam filters and show up in your audience’s main inbox.

Creating a contact list for these emails can be tough. You have a list of those who are current customers, but it can be difficult to find a list of emails for future customers - those who you have never spoken with, but would benefit from your services. How do you get in contact with those customers?

We have thousands of records to drive B2B and B2C home service marketing available for you to buy, rent or license.

Our database is clean, verified, and up-to-date. But most of all, it’s smart. Driven by our proprietary software, 400+ segmentation filters and billions of algorithms, it knows how to create and reach the audience you’re looking for. We’ll have a full list of contacts that is perfect for you in no time.